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Instagram Now Indexed by Search Engines
As of July 10th, public business/creator Instagram accounts are now indexed by major search engines.
This means feed content including Photos, Carousels, Reels and Videos from January 2020 onward can now appear in search engine results like Google and Bing.
Group241
2 min read


What Is Auction-Based Placement in Programmatic Marketing?
Auction-based placement is the driving force behind how your programmatic ads reach potential patients. Instead of buying ad space in bulk or committing to specific websites, your ads enter a real-time bidding process that targets individual users based on behavior, interests, and intent. It’s how you ensure your message shows up in the right place, at the right moment, for the right audience.
Group241
3 min read


Why Don’t My Google Analytics and Programmatic Reports Match?
Seeing strong results in your programmatic ad report but low numbers in Google Analytics? You're not alone. Learn why these reports differ, what it means for your marketing ROI, and how to get clarity from your data.
Group241
3 min read


How to Encourage Patient Reviews Across Multiple Platforms
In an era where online reputation influences patient decisions, encouraging reviews is critical to the success of your medical practice.
Group241
1 min read


How to Maintain Word-of-Mouth Marketing While Running Programmatic Marketing for Your Medical Practice
Learn how to fuel your own marketing in tandem with your marketing firm's services
Group241
2 min read


HIPAA Compliance in Programmatic Marketing: What You Need to Know for Your Practice
Cracking the code on HIPAA-compliant programmatic marketing—can you target patients without risking violations? Let’s dive in.
Group241
2 min read


Why Programmatic Display Marketing Should Be the New Tool in Your Marketing Strategy
In a business market where digital marketing reigns supreme, programmatic display marketing is rapidly changing how brands reach their targe
Group241
2 min read
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