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CTR Value vs Vanity
Click-through rate (CTR) is one of the most common buzzwords for digital marketing but is often misunderstood. When evaluating your...
Group241
May 193 min read


Digital Marketing 101: A Beginner’s Guide to the Buzzwords
Confused by digital marketing acronyms like CTR, CPC, and SEO? This beginner’s guide breaks down the essential buzzwords you’ll hear from agencies—and why they actually matter for your business growth.
Group241
May 122 min read


Why Don’t My Google Analytics and Programmatic Reports Match?
Seeing strong results in your programmatic ad report but low numbers in Google Analytics? You're not alone. Learn why these reports differ, what it means for your marketing ROI, and how to get clarity from your data.
Group241
May 53 min read


Your Top 3 Website Design Must Haves as a Medical Practice
Your website doesn’t need to be flashy—it just needs to work. With a clean design, mobile-friendly features, and strategic calls to action, your site can become a powerful tool for your practice. At Group241, we’re here to help you turn your website into a welcoming, results-driven foundation for your marketing.
Group241
Apr 282 min read
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